Harold Sutherland Construction / Ontario Sand, Stone & Gravel Association
How do you attract talent to an industry that isn't known for its glamour?
This 3 minute marketing video for Harold Sutherland Construction and the OSSGA captures the experience of industry members, and the importance of this necessary Canadian trade. The video begins in a limestone quarry with veteran professionals speaking about the great opportunities that their aggregate careers have afforded them. The video continues with the acknowledgement that the protection of the earths natural resources is the #1 priority. The story unfolds with a montage of young and old workers speaking about why they love their job. We see big equipment and faster pacing which ignites the segment. The video concludes with the President of HSC stating that the industry affords lifelong careers.

"I am speechless. It is soooo good, and one of the best pieces I have ever seen on our industry. And you should see how excited OSSGA staff are about your video!  They couldn’t wait for me to view it…now I know why! Please pass this on to your team!"
Moreen Miller CEO, Ontario Stone, Sand & Gravel Association (OSSGA)